ARTICLES — June 12, 2019

IoT Opportunities for Your Retail Business

IoT is changing the way things work across industries, from more effective data analyzing to livestock tracking using smart technology. In the retail environment, adopting IoT solutions is more than allowing customers to interact both directly and indirectly with everything in the store.

According to a new report by Grand View Research, Inc., The IoT in the retail market size is expected to reach USD 94.44 billion by 2025, increasing demand for improved flexibility, distribution channels, services, and experience. With the help of IoT, retail businesses have the ability to give new experiences to customers. Let’s take a look at a few examples of what IoT provides for the retail environment.

Automated Checkout

IoT allows retail businesses to set up a tag-reading system on each item when a customer leaves the store. This checkout system would sort each item and automatically deduce the cost from the customers’ mobile payment app. According to McKinsey, this system can reduce cashier staff requirements by up to 75%.

Leased Line on POS Machines

Through a robust, secure leased line, POS machines can send every transaction data to retail businesses’ corporate servers. For example, ALFA Group uses Leased Line Connection and APN Corporate provided by Telkomsel IoT in their POS machines, which connected to an IoT Control Center Modem using cable. Each SIM card in the modem receives an IP address from the corporate network which provides the user access to allowed network services and applications.

Beacons

Beacons are IoT devices that use Bluetooth connections to automatically send push notifications directly to customers’ smartphones once they show up in the coverage area. Through these notifications, customers are notified about discounts and available offers in real-time, encouraging them to enter a store and make a purchase.

Order Management Solution

Having a well-integrated IoT system can provide retail businesses with detailed data and a deeper understanding of many types of information. Telkomsel IoT’s TOMS enables retail businesses to improve their delivery services using the collected information. By implementing route optimization, automated delivery and Geo-analytics-powered reports, they can now achieve optimized and improved business mobility.

RFID-supported Smart Shelves

This system, which contains RFID tag, RFID reader and antennae, eases the inventory management process. These shelves automatically monitor inventory and send alerts to managers if a certain item is running out or its date will expire soon. Apart from monitoring, RFID-supported smart shelves also take part in providing insights into customer behavior by transmitting data about items movements and whereabouts to a platform.

The integration of IoT innovates the retail industry, enabling retail businesses to craft a close-to-perfect marketing plan based on customer behavior. This combination of developments gives retail businesses a bigger chance to increase profit and operation efficiency. Of course, over the coming years, IoT will give more dramatic improvements in the retail industry, providing us new ways to implement our ideas.

 
5G Transforming Retail Stores
NEWS — Jun 11, 2021
5G Transforming Retail Stores

What does retail therapy look like in the 5G era? Find out the

READ MORE >>
Effective Medical Supply Chain
NEWS — Apr 07, 2020
Maintaining Effective Medical Supply Chain Monitoring During Pandemic with IoT

With the pandemic spreading fast in Indonesia, our healthcare p

READ MORE >>
NEWS — Oct 28, 2022
Get Your Fleet Smarter With These Great Moves

Self-driving transportation is being developed both in the comm

READ MORE >>
Plan for a Faster Business Recovery
NEWS — May 26, 2020
4 Ways to Help You Plan for a Faster Business Recovery

In the event of an unforeseen pandemic, does your company have

READ MORE >>
Big Data
NEWS — Sep 15, 2021
Why Big Data Is So Important For Business and Industry This Day

With the rapid development of technology and unexpected change

READ MORE >>
NEWS — Sep 23, 2020
How Will IoT Empower Business Offices in the Future?

Offices are implementing IoT so that almost all aspects of the

READ MORE >>
Digital Transformation
NEWS — Oct 08, 2021
Top Business Rationale for Digital Transformation

With the unexpected and big shock of Covid-19 pandemic, digitiz

READ MORE >>
Efficient Omnichannel Logistics Chain
NEWS — Jan 19, 2022
Creating an Efficient Omnichannel Logistics Chain

Omnichannel logistics rely on data visibility to make their ope

READ MORE >>