ARTICLES — October 03, 2019

Exploring New Opportunities Through IoT-Driven Business Pivot

The technology of IoT means beyond establishing connections between devices and systems, but it’s also opening up new opportunities for creating new products and services. According to a recent Forbes Insights survey, 60% of enterprises are expanding or transforming with new lines of business with the help of IoT. Some pivots are driven from the inside with the need to grow and scale, while others are driven by the environment, like the disruptive innovations of Gojek to mass public transportation or MUJI’s self-driving bus.

However, more importantly, the advantages of IoT go deeper than merely profit and revenue growth. Here are examples of business pivots using IoT.

AI for Retail Business Sector

Artificial Intelligence (AI) has become a key element in the digitalization of in-store retail by personalizing the customer experience and creating a more engaged business-to-customer interaction, in both virtual and physical sales channels. For instance, luxury fashion retailer Farfetch has come with a solution platform that links online and offline channels using data to enhance the retail experience called Store of the Future. The platform allows businesses to collect customers' data while browsing in-store, then their information and habits will be stored in Farfetch’s database so the company can find out about their personal style.

Tech Partner for Banking Sector

The integration of IoT within the financial services industry refers to the material infrastructure that facilitates the transmission of financial data between customers, financial institutions and commercial businesses. This networked economy of connected devices has the ability to accelerate banking services and operations, and also allow customers to make contactless payments and track their spending with great accuracy. To ensure the operation goes smoothly, reliable and secure connectivity is needed. Telkomsel IoT Managed Service Connectivity offers cost-effective services like turnkey end-2-end connectivity using the 2G/3G/LTE spectrum or other alternative options like Leased Line or VSAT. Collaborating with various industry partners, Telkomsel MSC will help your enterprise operate anytime, anywhere, with total peace of mind.

New Technologies in Media Sector

Data and the highly targeted opportunities it provides are arguably too attractive for the media sector to ignore. According to a report from Ernst & Young, the presence of IoT in the industry means getting their minds and business models around it. For example, using IoT, news and information can now be delivered on household appliances or video streaming in self-driving cars. This also opens up new possibilities for media companies to understand what a person is watching, as well as to measure how, where, and why customers are viewing content via sensors within IoT devices. As a result, this new level of insight will allow media companies to deliver targeted advertising that is relevant to a person’s mood, physical activity or location in real-time.

The Internet of Things delivers a compelling value for enterprises because it brings together data and intelligence to deliver new ideas and ways of doing business. By discovering and acting on the rich data from the devices and systems, businesses will have deeper views on their customers’ requirements, making them easier to innovate customer experience that was never before possible.

NEWS — Nov 06, 2020
IoT Managed CCTV: Intelligent Surveillance Solution for Safer Business Premises

No matter what your business is, a break-in can be financially

READ MORE >>
Telkomsel IoT and Alfamart
NEWS — Jun 29, 2020
Acceleration Through Collaboration: Telkomsel IoT and Alfamart to Transform Indonesia’s Retail Industry

Telkomsel IoT proudly announced a partnership with Alfamart. Le

READ MORE >>
5G in Indonesia
NEWS — Jan 05, 2022
The Impact of 5G in Indonesia’s 2030

5G has been rolled out in Indonesia. Now what? Read the project

READ MORE >>
NEWS — Jun 21, 2021
The B2B segment that will gain the most value from 5G IoT

In 2030, almost 50% of 5G application sales are predicted to co

READ MORE >>
NEWS — Jan 17, 2019
Five IoT Trends in 2019

Throughout 2018 we’ve seen IoT growing exponentially in all s

READ MORE >>
NEWS — Aug 30, 2021
How to Create Value from Your Manufacturing Data

Is your factory struggling creating value from your smart devic

READ MORE >>
Implementing a DIY IoT
NEWS — Apr 13, 2020
Why You Should Think Twice Before Implementing a DIY Internet of Things

IoT implementation is becoming a table stakes change that’s n

READ MORE >>
NEWS — Jul 01, 2022
Telkomsel IoT Released A One-Stop Smart Manufacturing Solution for Industrial Acceleration

IoT Smart Manufacturing service leverages Telkomsel's rich digi

READ MORE >>